Tracking the SERP (Search Engine Results Page)

Tracking the SERP (Search Engine Results Page)

Tracking the SERP (Search Engine Results Page) is essential in digital marketing to understand how a website performs in search engine rankings, especially in a specific location like Kochi. Here are some effective methods: Use SERP Tracking Tools: Tools like SEMrush,...
Top 5 Things to Do in Kochi for Tech Enthusiasts

Top 5 Things to Do in Kochi for Tech Enthusiasts

1. Attend Tech Events & Conferences Infopark & SmartCity host regular tech seminars, networking events, and startup expos. Look out for tech conferences by Kerala Startup Mission (KSUM), IEEE, and industry experts. 2. Participate in Hackathons & Meetups...
2000–2024: The Digital Marketing Revolution with iTruth

2000–2024: The Digital Marketing Revolution with iTruth

iTruth symbolizes the shift towards authentic, consumer-centric marketing, where trust, transparency, and data-driven precision are essential for sustained success. Let’s explore how this concept evolved across four key phases. Phase 1: Foundations of Digital...